The mission of the Graduate Business Student Association (GBSA) is to promote student development and welfare, and to enhance the  identity and perception of the SJSU Lucas Graduate School of Business graduate programs, with emphasis on developing external relationships with alumni, faculty, and the business community.

GBSA represents the students' interests and needs in the MBA programs at San Jose State University. To achieve this purpose, GBSA takes measures to develop a unified student community, including all the Lucas Graduate School of Business students. Cultivating this community of diverse students and professionals encourages networking within the professional community, which ultimately increases the student experience and value of the graduate degree from San Jose State University.